In partnership with the United Nations Industrial Development Organization (UNIDO), the Garment Design & Training Services Center (GSC) launched under the name "Creative Jordan" the two- year joint project "Supporting the Textile Value Chain to Create Employment and Economic Opportunities in Jordan", funded by the government of Italy.
Creative Jordan aims at supporting the textile value chain to create employment and economic opportunities in Jordan. A part from the provision of technical training to the actors of the value chain, one of the objectives of this project is to create new successful brands and collections under two fashion brands of "JO" and "Khayt" which are the storytelling umbrella of the fashion sector and be further promoted in the international markets.